Platform selection
Help choosing the right stack — CMS, ecommerce, or static — for your speed, cost, and team.
Website Redesign · AI-First · Results-Driven
Website Replatforming,New Stack, Same Rankings
Short answer: Website replatforming moves your site from an old or limiting platform to a modern, faster one — for example off a dated CMS onto WordPress, Shopify, or a static stack — while carrying over your content, URLs, and SEO intact. Unlike a redesign, the focus is the technology underneath: speed, security, maintainability, and cost, not necessarily the look. We handle content migration and the SEO-safe cutover in-house in Houston, so you gain a better platform without losing traffic or pages.
Changing the Engine Without Losing the Traffic
Website replatforming is a move from one underlying platform to another: off an unsupported CMS, a builder you've outgrown, or a slow legacy stack, and onto something modern, fast, and maintainable. Businesses replatform for concrete reasons — the current system is insecure or no longer updated, it's slow and hurts Core Web Vitals, it's expensive to host or license, or it simply can't do what the business now needs. The point is a better foundation: faster pages, easier updates, stronger security, and lower long-term cost, while everything that already works keeps working.
The hard part of replatforming isn't building the new site — it's the migration and the cutover. Content has to move across without loss, URLs have to be preserved or redirected one-to-one, and the switchover has to happen without downtime or a ranking drop. The classic failures are a launch that quietly changes every URL and tanks traffic overnight, content that gets mangled or dropped in the export, and a cutover with no rollback plan when something breaks. A disciplined replatform inventories every page and URL, maps redirects, migrates content in structured form, and rehearses the DNS cutover before it's live.
We treat replatforming as a migration project first and a build project second. Because content, development, and SEO sit under one roof, we can map your URLs, script the content migration, stand the new platform up in parallel, benchmark performance and rankings, and cut over with a rollback ready — so you land on a faster, safer platform without the traffic cliff that sinks rushed migrations.
What we cover
What Website Replatforming Covers
Content migration
Structured export and import of pages, posts, and media so nothing is lost or mangled.
URL mapping & 301 redirects
Every old URL preserved or redirected one-to-one so search rankings and links carry over.
Zero-downtime cutover
A rehearsed DNS switchover with a rollback plan, so the move happens without visible downtime.
Performance gains
A faster foundation with better Core Web Vitals, hosting, and caching than the old platform.
Integrations re-wiring
Reconnecting forms, analytics, CRM, and payment tools so nothing goes dark after the move.
Services
Website Replatforming Services
From a like-for-like CMS migration to a full move onto a modern stack — with the URL mapping and cutover plan that keep your traffic intact.
CMS migration
Move off a dated or unsupported CMS onto WordPress or a modern headless setup, content and all.
Ecommerce replatforming
Migrate a store to Shopify or another modern platform with products, orders, and redirects preserved.
Static / headless migration
Move a content site onto Astro or Next.js for speed, security, and lower hosting cost.
Content migration & cleanup
Script the export and import of pages and media, then de-duplicate and tidy along the way.
SEO migration & redirects
Full URL inventory, one-to-one redirect map, and before/after ranking and traffic benchmarks.
Cutover & launch support
A rehearsed DNS switchover, monitoring, and a rollback plan for a safe go-live.
Tools & platforms
Platforms We Migrate To
The exact toolset depends on your goals — these are the platforms we use most, and we work with whatever your team already relies on.
CMS Platforms
Ecommerce
Hosting & Delivery
Migration & SEO
URL mapping301 redirectsscripted content importSearch Console
Integrations
Chosen per project — not a fixed menu. Have a preferred tool or platform? We’ll work with it.
Built to last
Faster, Modern & SEO-Safe
A redesign is only a win if you keep your traffic. We map every URL, set up 301 redirects and preserve on-page SEO, so rankings hold — or improve — through the switch.
We rebuild on modern, fast, accessible foundations with strong Core Web Vitals, then hand you a site that’s easier to edit and measurably better at converting than the one it replaced.
Who we work with
Industries We Redesign For
20+ years across sectors — in Houston and internationally.
Transparent pricing
Estimate your project in seconds
Pick what you’re building for an indicative range, then request an exact quote. No email wall.
Simple prices for typical tasks
- Marketing site redesignfrom $5k
- Ecommerce redesignfrom $9k
- Web app redesignfrom $12k
- SEO-safe migrationfrom $2k
- Care planfrom $300/mo
Proof
700+ projects, 20+ years
See the products and growth work we’ve shipped across industries — and request a case study relevant to yours.
How we work
Fixed scope. Sprints. Working software.
- 01
Scope & fixed estimate
A short discovery call turns your idea into a clear spec and a firm range — free.
- 02
Design & architecture
UX, data model and stack chosen for your scale, not ours.
- 03
Build in sprints
Working software every 1–2 weeks — you see progress, not promises.
- 04
Launch & scale
We ship, measure and keep improving with care plans.
FAQ
Website Replatforming questions
What is website replatforming?
Website replatforming is moving your site from one underlying platform to another — for example off a dated or unsupported CMS onto WordPress, Shopify, or a modern static stack — while carrying your content, URLs, and SEO across intact. The focus is the technology underneath: speed, security, maintainability, and cost, rather than necessarily changing the design.
How is replatforming different from a redesign?
A redesign changes how the site looks and how pages are structured; replatforming changes the technology the site runs on. You can replatform while keeping the same look, or combine both in one project. If your design is fine but the platform is slow, insecure, or hard to maintain, replatforming alone is usually the right, lower-risk move.
How much does website replatforming cost?
A straightforward like-for-like CMS migration typically starts around $6,000, while a larger migration with content cleanup, integrations, and a redesign runs $20,000 or more. Cost depends mostly on page count, how clean the content export is, and how many integrations must be re-wired — use the estimator on this page, then book a free call for a firm quote.
How long does replatforming take?
A small site migration can complete in 3-6 weeks. A larger site with heavy content, ecommerce data, or many integrations usually runs 6-12 weeks, since most of the time goes into content migration, URL mapping, testing, and rehearsing the cutover rather than building new pages.
Will I lose SEO rankings or traffic when I switch platforms?
Not if the migration is done properly — this is the single most important part of replatforming. We inventory every existing URL, build a one-to-one 301 redirect map, migrate content without loss, and benchmark rankings and traffic before and after. Done carefully, most sites hold their rankings and gain from the faster new platform.
Do you replatform sites for Houston businesses?
Yes. We're a Houston agency at 9800 Richmond Ave in the Westchase / Energy Corridor area, and we handle platform migrations for Houston businesses in-house — content migration, redirects, and cutover — with the option to meet the team in person.
Can you replatform sites for clients outside Houston?
Yes. Beyond Houston and Texas, we replatform websites for clients across the USA and internationally. Migration, testing, and the DNS cutover all run smoothly remotely, and the work is handled end to end by our in-house team.
Ready to move to a faster, safer platform?
Book a free call for a fast estimate on your website replatforming — plus a migration and redirect plan that protects every ranking and page.
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